What’s in a name, or rather a tagline?
John Elkington
September 14, 2011
When we set up Volans early in 2008, we adopted the tagline: ‘The Business of Social Innovation,’ a phrase which soon went into the language. ... More...
John Elkington
September 14, 2011
When we set up Volans early in 2008, we adopted the tagline: ‘The Business of Social Innovation,’ a phrase which soon went into the language. ... More...
John Elkington
August 9, 2011
I was enormously saddened yesterday to hear of the death of Ray Anderson, founder of Interface, a self-described ‘Radical Industrialist’ and long-time champion of sustainability. ... More...
John Elkington
July 27, 2011
Barefoot College, founded by Volans advisory Board member Bunker Roy, is one of the winners of this year’s Blue Planet Prize—which is in its twentieth... More...
John Elkington
June 15, 2011
We are delighted to have joined the Designers Accord, as a Corporate Adopter. Adopters of the Designers Accord commit to five guidelines that... More...
John Elkington
May 29, 2011
Time and again, I hear people saying that Twitter only brings them dross, but time and again I find it brings a real haul of... More...
John Elkington
April 22, 2011
I can still remember the first moment I saw the ‘Blue Marble’ shot in 1972, of Planet Earth from space. As is often said, it... More...
John Elkington
April 13, 2011
In an interesting article, the New York Times raises the question whether being a triple bottom line (TBL) company dooms you to being taken... More...
John Elkington
March 3, 2011
Congratulations! The Wall Street Journal has just named Recyclebank as the #1 venture-capital-backed cleantech company. The Top 10 Clean-Tech ranking, announced yesterday evening at the... More...
John Elkington
March 1, 2011
Directed by a tweet this morning from Joanna Higgins, who used to be Editor of Director magazine, where I contribute a monthly column, to an HBR... More...
John Elkington
February 24, 2011
2011 started with a bang for me, as I traveled from Hong Kong to Beijing, from Beijing to Singapore, from Singapore—via Sri Lanka—to Abu Dhabi,... More...