Clean & Cool Mission on YouTube

John Elkington

February 4, 2010

Later in the month, we are part of a Study Mission to California and Silicon Valley, co-organised with Polecat and the UK Technology Strategy Board. An interview of principals of all three organisations covering the background and ambitions can be found on YouTube, here. This mission is a direct follow-on from our 2008 study, The Phoenix Economy, and links to many of our core interests around e.g. cleantech, investment, jobs and employment. And it is a great opportunity to meet and engage with the entrepreneurs and/or CEOs of 20 leading enterprises tackling challenges related to the broader sustainability agenda.